- Free shipping, fast delivery times and easy return policies were the most important factors consumers considered when choosing among online retailers, according to a new survey from Hanover Research and LaserShip, a Northeast regional shipping firm.
- Of the more than 1,000 consumers surveyed, 50% reported leaving behind an online shopping cart due to high delivery fees. Millennial and Generation Z consumers, however, “are willing to pay a premium” for fast shipping.
- The majority of survey respondents said they expect items purchased online to be delivered in an average of three days or fewer, and free returns are a key factor in deciding where to shop.
Source: Supply Chain Dive “Survey: Consumers expect e-commerce deliveries within 3 days“. (https://www.supplychaindive.com/news/survey-consumers-expect-e-commerce-deliveries-3-days/546645/). Morgan Forde. Jan 23, 2019